Category: SEO

7 Mobile Marketing Tips for Your Business in 2019

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We’re welcoming a brand new year with optimism and cheerful resolve. For most entrepreneurs, it is a fresh opportunity to grow further and expand the business. While there have been so many exciting new advances in mobile marketing, a lot of small businesses are still struggling to keep up with these ever-changing trends.

A long time ago, mobile phones were used primarily for calling and texting. However, people use them now for social media platforms, different apps, reading emails, playing games, streaming video, shopping, etc. These features made smartphones ubiquitous.

Therefore, if you want your business to better thrive in 2019, consider investing in mobile marketing strategies. We are sure the majority of your customers use mobile devices regularly, whatever your industry niche might be.

Here are seven mobile marketing tips to ramp up your business, so you can stay ahead of the curve and globally competitive in the coming year.

Mobile-Ready Businesses Are Successful Businesses

Remember those old-timey websites that you used to scroll from side to side on your mobile phone, pinching the screen to zoom in on the text?

No one misses those, but a surprising number of business websites haven’t been updated for a smartphone-centric market yet.

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How to Write an Engaging and Most Appropriate SEO Article for Your Local Clients

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Modern day content creation is considered as one of the most effective means to market businesses and reach the audiences. When relevant articles are written and SEO optimized, there are more chances for them to be found, while the engaging aspect of articles draws people towards them.

Are you frequently asking yourselves, what are the best types of content for local SEO and local clients?  Well, first of all, you need to know how to structure your article, how to make it presentable and how to engage your readers. Later, the content needs to be optimized for search engines.

On the outset, just before penning your thoughts down and structuring your research and study regarding any topic, you need to understand that your content should accomplish two goals – “appeal to the end user”, and “address a specific issue or problem”. Knowing this will help you create content that meets these goals.

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How to leverage Video to double your marketing ROI

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The digital domain is a rapidly evolving marketplace. If you are using interesting text to attract users, it’s good. If you are using infographics, even better. But if you are NOT using Video Marketing, you need to make significant changes in your marketing strategy, right now!

Let us look at some statistics:

  • Video on landing page can increase conversion by 80% or more.
  • Companies using video marketing enjoy 41% more web traffic.
  • Video amounts for 55% of all mobile data traffic.
  • Video drives 157% more organic traffic from search engines
  • 4 times as many customers would rather watch a video than read about it.

Sources- Aberdeen, Visually, Brightcore, eMarketer

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Powerful Marketing Strategy for Drug Rehab Industry That Grow Business

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Let me start with some reports on drug addicted peoples. As per the report of the UNODC, 29.5 million people globally suffer from the drug addiction in 2017 and it is growing every year. And as per the report of the WEBMD news, the alcohol kills 2.8 Million people globally each Year, to recover from the addictions, there are numbers of rehabilitation centres are worldwide that are helping to recover from addictions. The industry is booming as other industry too.

The marketing for the rehab centres are not an easy task, first, the people consider these as a drug, and they don’t know the motivation behind of rehab industry and don’t allow to implement marketing strategy, you need a result oriented strategy that target your valuable audiences to make their life better. Many organisations have used short-term marketing solutions to get leads like Google paid ads, but this is not an option now due to Google restrictions. You need to build an effective marketing plan to get more business leads.

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Which Unstoppable SEO Trends Will Top the Chart in 2018?

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It appears that the year 2018 has a lot to offer in terms of SEO trends. The experts strongly believe that SEO is going to evolve even faster than it has so far. These changing dynamics of search engine optimization will greatly affect your SEO strategy altogether in coming months for sure.

This ever moving nature of SEO industry will possibly allow new technologies to emerge and newer trends to gain popularity. However, it is also an inevitable proposition that some current SEO practices will decline.

So the following trends will be the most dominating ones for SEO in 2018:

  1. AMP is Going to See Better Days

Accelerated Mobile Pages (AMP) is a coding standard technology that allows mobile devices to quickly load websites. This accelerated speed is achieved because of the use of a specific set of web technologies that help create pages, which load faster. Secondly, AMP uses its own servers to serve the required pages.

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